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Trademark vs Copyright Protection
06-18-2012Trademark and copyright registrations are both issued by the federal government and protect two distinct types of intellectual property. Here are some of the differences:
A Trademark protects names, terms and symbols that are used to identify the source of goods and/or services on the market. In other words, a trademark lets the consumer distinguish one company’s offerings from another’s. Trademarks include brand names such as “Tide” and images such as  McDonald’s famous “M”.
A Copyright protects original creative works such as books, movies, songs, paintings, photographs, web content and choreography. As the owner of a federally registered copyright, Â you can control how your work is reproduced, distributes and presented publicly.
Trademark
Trademarks Protect:
- Company, brand, or product names
- Logos and other marks used to identify a company or product
- Company taglines and catch phrases such as Merck’s “Be Well”
Copyright
Copyrights Protect:
- Books, articles, web content, and other writings
- Paintings, photographs and other visual works
- Recorded dances, choreography and other performing arts works




