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A PLAN.

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Make a plan. Act, don't react.

Schering-Plough

sparc Energy Awareness Program

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    Identity

  • Schering-Plough

    Home Energy Handbook

  • Schering-Plough

    Newsletter

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    Poster

A pharmaceutical company with manufacturing and research facilities worldwide, Schering-Plough (S-P) takes its SHE (Safety, Health and Environmental) and energy responsibilities very seriously. KSA&D was hired to develop and execute a strategic global communications initiative for the company. Part of this plan included branding the overall campaign, which we did. Our solution was the name sparc (Schering-Plough Action for Resource Conservation) and it’s corresponding logo.

This program, which is directed to the company’s colleagues, provides inspiration and suggestions to save energy at work and at home, while helping to preserve the environment. Collaborating closely with S-P's Director of Energy Management, KSA&D developed a quarterly e-newsletter called "Energy in Action," an internal multi-functional website(intranet), several displays and posters, and a handy employee "energy-tips" reference guide explaining the company’s energy commitment and plan all under the sparc umbrella.

The sparc family of materials is successfully helping Schering-Plough achieve its objectives, giving its colleagues a stake in the energy initiative, and through these efforts Schering-Plough went on to win 2009 Energy Star® Partner of the Year.

Do you want your organization to become an Energy Star® Partner of the Year? Contact us and we’ll show you how!

Schering-Plough

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About KSA+D

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About

Kraemer Schurman Advertising & Design is your complete source for advertising, graphic design and web services in Allentown, the Lehigh Valley and beyond. We’re a team of creative professionals that combine youthful energy and solid business experience to develop strategic communication initiatives that inspire your audience and deliver your message.

Our experience has taught us the importance of knowing our customers. We’ve learned that customer service isn’t a slogan, it’s a way of life, and our clients appreciate the peace of mind we provide them. We’ll care for your projects, no matter what the parameters, no matter how challenging.

Services

We offer a complete line of advertising services, from print communications to web to multimedia. KSA&D excels at taking your information and creatively delivering it to your customer so they can act on your message. 
Because we're customer focused, we want to see your business and presence in the marketplace grow. Understanding you, your business and your customers gives us the foundation to provide clear, creative communication and match it with purposeful design. From outlining an action plan and suggesting alternative marketing concepts, to creating design elements and innovative copy, our goal is the same...

We want to engage your audience and turn them into your customers!

Clients

The Company We Keep...
We have clients in many sectors of today's business, including healthcare, industrial manufacturing, industrial technology, chemical manufacturing, and community development.

 We've done extensive projects for Binney & Smith - Crayola; Charter Partners; Dun & Bradstreet; Mallinckrodt Baker; Schering-Plough; Titan Tool, Inc. -
A division of Wagner, Inc.; United Way of the Greater Lehigh Valley; Victaulic; and many others.

Interactive

KSA+D Interactive, sister company to KSA+D, helps companies build great digital solutions by creating engaging experiences for today's and tomorrow's online users wherever they browse, click or visit. Our development team thrives on delivering the next generation of online solutions and our marketing and design capabilities are rooted in interactive. We understand just what makes the digital sphere so different. So no matter which direction this revolution heads, your business will be ready for what's next.

KSA&D Interactive
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Job Postings

Account Executive
Description: Do you have a proven track record and are you well respected by your peers?

Are you willing to “go the extra mile” to ensure your customers get the best possible results?

Do you have a current client list?

Have you ever thought you could or should be offered an opportunity to become a partner?

If you answered yes to all four of the questions listed above, then you owe it to yourself to talk with us.
Requirements
    We are a Lehigh Valley based Advertising Agency with an established brand and client list. We are looking to grow our business and need a motivated, goal oriented, team player to lead this endeavor. We offer a competitive salary and an incentive package that includes commission, expenses and a possible car allowance. We also include all of the other usual suspects…healthcare, dental and disability benefits package and a 401k match.

    If you’re interested in exploring the possibility of a better future, send us your resume along with a cover letter explaining what makes you unique and why we should consider hiring you for this position. Send resume to: jobs@ksand.com.
Web Developer Position
Description: Are you a creative PHP web developer?  Do you know MySQL, CSS, HTML(5), Javascript, and jQuery?  At KSA+D Interactive we are looking for a skilled and enthusiastic person who fits the bill.  We make great usage of open-source CMS solutions ranging from custom plugins to jaw-dropping themes.  Know SEO?  You might be just the right person who we are looking for.
Requirements
    Our ideal candidate has knowledge of basic Linux administration and looks forward to every minute they are sitting behind terminal prompts.  Just because you are a command-line junkie doesn't mean that you will not be communicating with the customer!  We put our customers first here at KSA+D and they know that because of the prompt and friendly service that we provide.

    The individuals that we are looking for are highly motivated and able to work with little-to-no supervision because they understand what they do and do what they love.  If you feel that you would be a great asset to our tight-knit family, send us a resume and cover letter and we'll get back to you as soon as humanly possible. (We aren't robots here!)  Oh, and that salary thing?  It's all dependent upon your skills and experience that you have to offer.  Still reading this?  Well then we're expecting your email detailing what you can bring to our team! Send resume to: jobs@ksand.com.
Graphic Designer
Description: Local Advertising/Design Firm seeks a full-time graphic artist to join our creative team. Highly motivated individual must be reliable, flexible, possess strong design and concept skills and have the ability to handle multiple projects in a timely manner. The position requires considerable client contact (mostly phone & email) and "typical" project management responsibilities.
Requirements
    Must be MAC proficient (CS4-5, Dreamweaver/Flash a plus), production savvy and detail orientated. Bachelor’s degree required, graphic arts concentration. Three to five years experience in graphic design, preferably with an Advertising Agency or Graphic Design Firm. Send resume to: jobs@ksand.com.

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Contact Us

Address: 3102 Berger Street
Allentown, PA 18103
Phone: 610.797.7909

Directions from New York City

  • Take the Lincoln Tunnel ramp then take a slight left at NY-495 W (Entering New Jersey)
  • Continue on to NJ-495 W and merge onto I-95 S
  • Take the exit onto I-78 W for about 78 miles
  • Take exit 58 for Emmaus Ave.
  • Turn right at 31st St. and then a left onto Berger St.

Directions from Philadelphia

  • Take I-76 W to Valley Forge toll road
  • Take exit 331B and merge onto I-476 N
  • Take exit 56 to merge onto US-22 E toward I-78/Allentown
  • Take the exit onto PA-309 S toward Quakertown
  • Merge onto I-78 E
  • Take exit 57 to Lehigh St.
  • Turn left at 31st St. and then make a right onto Berger St.
Schering-Plough

Schering-Plough

sparc Energy Awareness Program

Schering-Plough

Schering-Plough

sparc Energy Awareness Program

Schering-Plough

Schering-Plough

sparc Energy Awareness Program

Schering-Plough

Schering-Plough

sparc Energy Awareness Program